- cross-posted to:
- firefox@lemmy.ml
- cross-posted to:
- firefox@lemmy.ml
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Smells like there’s BIG enshittification ahead…
Servo cannot come soon enough. And yet… it’s so far from being even close to ready for real usage.
By combining Mozilla’s scale and trusted reputation with Anonym’s cutting-edge technology…
Ya, that reputation is taking a big hit right now.
Here’s how it works:
- Secure Environment: Data sets are matched in a highly secure environment, ensuring advertisers, publishers, and Anonym don’t access any user level data.
- Anonymized Analytics: The process results in anonymized insights and models, helping advertisers measure and improve campaign performance while safeguarding consumer privacy.
- Differential Privacy Algorithms: These algorithms add “noise” to the data, protecting it from being traced back to individual users.
Okay. It’s still boils down to give us all the data and trust us. But hopefully they’re more trustworthy than other people, and not corrupted by influence and money like other humans are?
By combining Mozilla’s scale and trusted reputation with Anonym’s cutting-edge technology, we can enhance user privacy and advertising effectiveness, leveling the playing field for all stakeholders.
I was surprised they said they’re so explicitly, but yeah they’re trying to monetize the Mozilla reputation for things that I’m not sure stick to their core philosophy
To me, this only makes sense if it’s integrated advertising in the browser. Trying to get third party websites to use their advertising network probably will be a very difficult sale.
It could be a way of greenwashing, or whatever the expression is for privacy washing, businesses like meta, Google, by letting them license a “privacy friendly” advertisement platform.
As far as I’m aware, there’s only two major online advertising platforms, meta and Google. So breaking in is a third platform would be difficult, unless they could integrate into apps directly through Mozilla’s app footprint
driving advertising performance requires privacy-enhancing approaches to data driven marketing. Anonym’s privacy preserving solutions allow you to take full advantage of your data assets.
Fundamentally, privacy and data-driven marketing are diametrically opposed
Fundamentally, privacy and data-driven marketing are diametrically opposed
This is so true
Sounds like Chrome’s Privacy Sandbox.
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I’ve been using Firefox since the beginning, before that Mozilla, and before that Netscape Navigator.
But I think it’s finally time to switch to Librewolf.
I don’t want digital advertising of any kind, even if my privacy is “preserved” through fancy data-laundering.
They could just use non-personalized ads instead tbh. They do need to earn some money after all
Let’s just hope that they won’t use it as a justification to put ads in your browser, or go the brave route.
Data anonymization is a good thing. If websites start using this solution instead of Google ads that’d be quite good. Well better than Google at least. But people seem to be afraid of ads getting added into Firefox. If it happens it will be a ticking bomb because the hunger for data and profit will rise every day.
Timing is a bit sus… While google making chrome straight up ad serving client … Firefox does something shiti?
Collusion or not, can’t even get the clock is broken twice a day from these “businesses” jfc
These people never skip a time to fuck the user.
I, for one, do not welcome any form of advertising.
I’m going to hope for the best and assume this has nothing to do with their browser. Mozilla has a lot of other products.
While there are a lot of critics of this, ask yourself: for how many services and apps you use (e.g. messenger, cloud storage, email, operating system, web browser…) are you willing to pay recurrently? If that answer is not for every single one of them, then this move is the answer.
The internet desperately needs a way to fund things and advertising seems to be the only viable solution on a bigger scale. And I don’t think that there is anyone better suited than mozilla for the job of pushing a privacy respecting way of doing so. Sure this needs to be done the right way, but they should be given the benefit of the doubt.
And this doesn’t mean that everything needs to be cluttered with ads. You could still pay a bit to remove them.
Even if the answer to the question above was yes, consider the masses. Other people might not care enough/have the same awareness about privacy to pay, but they could gain a lot with this. Consider people in less fortunate circumstances monetary wise. Don’t they deserve privacy if they can’t afford to pay for services?
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